As we all know Search Engine Optimization is one the most important elements of Digital Marketing that helps to grow your business online. With proper SEO Services, you can bring your website in Google Search Engine Result Page which will result in generating traffic to your website. Along with Traffic, it will also helps you in Local SEO or Google Map Listing.
Importance of local SEO For Your Business-
Local SEO is one of the must thing you need if you want to promote your products or services near your location. While organic SEO helps to bring your website in a good rank in google SERP both locally & universally, on the other hand local SEO helps small businesses to promote their products or services digitally to local customers according to the geographic location.
If you have a physical address then the foremost thing you can do is the Google Map Listing. Go to google my business which is a free service offered by google, submit your business details, the local address of your business, phone number etc & then you have to verify it. Once this verification process is being done your business would be listed in google map listing as well as in google local search result.
How to Improve Google Local Listing Visibility using Local SEO:
To improve local SEO for your business you need to place your exact business citations like NAME, ADDRESS, and PHONE NUMBER- We call it NAP. Always to remember that it must be uniform all over your business details & always should follow the same format of the address. In case your contact number varies in different business directories or in case your format of the address varies, then it may hamper your business growth online.
Once this local SEO of your business is being done correctly, now if someone is searching for any products or services online (for example-“digital marketing company in Kolkata”), then that person will come across your website on top of local search result which helps in the growth of your business. Local SEO helps to grow your business locally since it targets the people in your area where your business is situated & helps small business to grow into a larger one because of its online presence locally.
SysTab Experts Suggestions: Google Local SEO experts will suggest to keep your google business page updated by adding new photos of your business, videos, team images, office exterior, office interiors, office events and keep updating your Google Plus Page. These above-mentioned strategies will help to increase the visibility of your business locally.
